‘The art of retail’ takes shape at Frankfurt Airport Terminal 3

The 12,000sq m retail venue will deliver “the art of retail in the heart of Europe”, featuring a central marketplace concept and an impressive mix of global and German brands.

Jun 14, 2025 - 01:20
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‘The art of retail’ takes shape at Frankfurt Airport Terminal 3

GERMANY. Fraport has revealed an updated list of concessionaires for the 64 retail and service units set to open at the new Frankfurt Airport Terminal 3 in the first half of 2026.

Futuristic design and curated brand experiences shape the Terminal 3 retail environment

The 12,000sq m retail venue will deliver the “the art of retail in the heart of Europe”, with offerings that reinforce the airport’s role as a global travel hub.

The retail line-up is designed to offer what is described as an innovative, customer-oriented and aesthetically satisfying shopping experience.

Fraport Executive Board Member Anke Giesen said, “Having successfully concluded the marketing phase, we’re looking forward to a great retail mix that meets the needs of both passengers and employees.

“In addition, we’re committed to working with our concessionaires to create amazing concepts that delight the target groups. This is our vision for the retail experience at Frankfurt Airport, and we’re going to continue implementing it in an architecturally spectacular setting in Terminal 3.”

The marketplace experience

Familiar German brands add prestige and local character to Terminal 3’s standout retail mix

The new terminal’s retail concept centres on the international transit zone, with 15 stores located around a central marketplace.

As reported, Frankfurt Airport Retail – a joint venture between Fraport AG and Gebr. Heinemann – will manage a 3,000sq m of vibrant shopping area, delivering a diverse selection of international and local brands tailored to Frankfurt’s diverse traveller base.

At the centre of the offering is a 1,732sq m flagship Duty Free store, operated by Frankfurt Airport Retail, which manages all Duty Free and Travel Value shops at the airport. The terminal opening will extend that footprint from four to 23 locations.

The store will feature an extensive range of premium products across beauty, wines & spirits, confectionery, tobacco, toys and sunglasses. Highlights include a dedicated area for high-end niche fragrances, a new cross-category multi-sensory activation concept, a Habanos Specialist Humidor and a curated selection of regional specialities.

Beyond the main store, the retail footprint will include an additional Duty Free shop, two Travel Value stores and a number of monobrand boutiques. These include Boss and Montblanc, as well as the travel retail debut of Gatezero – offering a curated edit of trend-forward international brands aimed at younger consumers.

Adding to the experience, the marketplace will include a bar and two spacious food courts, offering nearly 1,000 seats beneath a ceiling, designed to create a relaxing environment.

Next phase of strategic partnerships  

Giesen said, “The offering in our new terminal combines innovativeness with continuity. We’re proud to host returning brands and extend the scope of our collaborations, some of which have been ongoing for many years. This shows just how greatly the travel retail sector values Frankfurt Airport.

“We have a long history of cultivating close, trusting cooperation with our concessionaires, supporting and promoting the evolution of their business models by jointly developing new ideas and working closely as a team, also in challenging times. This approach pays off, which is evident in the fact that so many well-known brands have renewed their commitment to our location.”

Terminal 3’s inviting spaces and smart design elevate the airport experience

Building on its airport presence, Capi Electronics will open two additional stores in T3, as well as German jeweller Christ.

Familiar names such as Sunglass Hut, Tumi and Longchamp will also extend their established footprint at the airport.

Victoria’s Secret is returning to Frankfurt Airport with a stylish concept store, presenting a specially selected range of its bestselling lingerie collections, fragrances, bodycare products and accessories.

Giesen added, “The new terminal building, with its urban chic, is an outstanding setting for presenting these brands and concepts. During the selection process, we went out of our way to ensure that our concessionaires present themselves here with unique designs and unmistakable accents. Passengers will fondly remember the shopping experience in Terminal 3 for a long time to come.”

A spotlight on German brands

With a 12-year retail presence at Frankfurt Airport, Falke will expand into T3, offering travellers its athleisure range. The brand is described as an “authentic European” label that combines German traditions with globally recognised standards of quality and style.

Giesen said, “Our retail landscape reflects the outstanding connectivity and internationality of Frankfurt Airport as a global air traffic hub. At the same time, we attach great importance to ensuring a unique shopping experience that reflects the local culture.

“We’re therefore also making room for concepts that are traditionally at home here. In the new Terminal 3, we’re going to showcase our modern interpretations of ‘typically German’ and ‘typically European’. We’re at home here: at the heart of Hesse, Germany and Europe. And we’re actively emphasising this.”

From its current base in Terminal 1 (as shown above), the Germany On My Mind store is extending its footprint to Terminal 3 {Image: Frankfurt Airport}

The Germany On My Mind and Germany’s Selection stores, both run by the Wöllhaf group, contribute to this concept.

Showcasing popular German-made products, Germany On My Mind spans categories including souvenirs, food, accessories, design and lifestyle, complemented by a dedicated range for children with strong emotional appeal.

The display is thoughtfully designed to evoke meaningful travel moments and souvenirs.

The Germany’s Selection shop in Pier J complements the central marketplace with a similar assortment of souvenirs and German-themed items.

Financial services and tax refunds

Foreign currency and financial services provider ChangeGroup is making its debut at Frankfurt Airport with five locations and 12 ATMs in T3.

Operating under the Prosegur Change brand, the company offers exchange services for over 50 currencies, international money transfers, online travel money ordering, and tax refund processing.

Global Blue will also provide tax refund services at two locations within the terminal.

Passenger-focused public areas

The T3 retail line-up will feature six convenience stores, two of which are to be located in the terminal’s publicly accessible area, both operated under the Relay brand by Lagardère.

Relay is recognised for its convenient mix of food, beverages, reading materials and travel accessories for on-the-go passengers.

Lagardère Travel Retail concept Zigolini adds flavour and flair to Terminal 3’s dining destination {Image: Lagardère Travel Retail}

As reported, Lagardère Travel Retail will run ten spaces in the Non-Schengen Central Marketplace, the Non-Schengen Pier and in the Arrivals Hall, as well as six additional spaces for travel essentials. Its food & beverage brands include Haferkater, Brezelmeister, EL&N, Bread & Bite, Neni Deli, Burger King, Mainbissen, Daily Deli and Zigolini.

Avolta will operate 12 outlets across 1,400sq m in the Non-Schengen Central Marketplace, the Schengen Pier and the Departures Hall. Brands include Espresso House, Sophia Loren, Brew’d, Asia Street Cooking, Origin Bar & Eatery, Brot. By Axel Schmitt, Hausmann’s, Brewgate and Amore Mobilo.

Avolta concepts in the new terminal will include Amore {Image: Avolta}

Six car rental companies – Avis/Budget, Enterprise, Europcar, Hertz, Sixt and Wheego – will have counters in T3’s arrivals hall.

Building on its presence in T1, Lekkerland-operated REWE To Go will introduce its efficient self-service supermarket model to T3. ✈