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Metasearch Marketing for Hotels
Independent hoteliers are constantly seeking ways to decrease OTA dependency and reclaim ownership of their customer relationships. Enter metasearch marketing & a potent strategy that blends the best of direct booking advantages with the visibility of third&party platforms. But should your hotel dive into platforms like Google Hotel Ads, TripAdvisor, and Trivago? Let’s break it down.
Independent hoteliers are constantly seeking ways to decrease OTA dependency and reclaim ownership of their customer relationships. Enter metasearch marketing & a potent strategy that blends the best of direct booking advantages with the visibility of third&party platforms. But should your hotel dive into platforms like Google Hotel Ads, TripAdvisor, and Trivago? Let’s break it down.
