Remedial Design: A Bully Stick Holder That Prevents Choking
Bully-stick-style dog treats aren't form-follows-function, but form-follows-manufacturing-source-material. Prepare to be grossed out: Bully sticks are made from the cow part no human wants to eat, the pizzle. Pizzle is a fancy word for penis, and slaughterhouses are happy to unload them.The pizzle is cut into strips, cooked and dried. Dogs love them, and have no problem holding the shaft-like form with a paw while gnawing them shorter and shorter. The problem comes when they're down to the end: With no more shaft to hold onto, dogs tend to swallow the last bit, which can lodge in their throat.Entrepreneur and ex-Marine Michael London fed a bully stick to his dog Finn, who eventually swallowed the last bit—which became lodged in his throat. Emergency vet care was required to remove it. London subsequently designed this Bow Wow Buddy, which is essentially UI design for dogs. You insert one end of the stick into the device, then turn the dial at the end, which drives a large screw to clamp the stick against spikes molded into the interior of the object. Dogs cannot dislodge the stick (provided it's thick enough), so they simply chew it down until no part of it is accessible. And the profile of the object provides an ergonomic paw-hold. When they're done, the owner removes that last inch of stick and discards it.It's made of BPA-free nylon, is manufactured in the U.S., comes in multiple sizes, and runs $28 to $38.

Bully-stick-style dog treats aren't form-follows-function, but form-follows-manufacturing-source-material. Prepare to be grossed out: Bully sticks are made from the cow part no human wants to eat, the pizzle. Pizzle is a fancy word for penis, and slaughterhouses are happy to unload them.
The pizzle is cut into strips, cooked and dried. Dogs love them, and have no problem holding the shaft-like form with a paw while gnawing them shorter and shorter. The problem comes when they're down to the end: With no more shaft to hold onto, dogs tend to swallow the last bit, which can lodge in their throat.
Entrepreneur and ex-Marine Michael London fed a bully stick to his dog Finn, who eventually swallowed the last bit—which became lodged in his throat. Emergency vet care was required to remove it. London subsequently designed this Bow Wow Buddy, which is essentially UI design for dogs.
You insert one end of the stick into the device, then turn the dial at the end, which drives a large screw to clamp the stick against spikes molded into the interior of the object.
Dogs cannot dislodge the stick (provided it's thick enough), so they simply chew it down until no part of it is accessible. And the profile of the object provides an ergonomic paw-hold.
When they're done, the owner removes that last inch of stick and discards it.
It's made of BPA-free nylon, is manufactured in the U.S., comes in multiple sizes, and runs $28 to $38.