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Marriott International Introduces MARRIOTT MEDIA
Bethesda, MD—Marriott International announced the launch of MARRIOTT MEDIA, a media network shaped for the traveler. Different from traditional media networks, MARRIOTT MEDIA connects brands with customers across digital and physical touchpoints. By using first-party data and 200+ targetable attributes across the nearly 237-million-member Marriott Bonvoy program and from Marriott’s lodging portfolio, comprised of nearly 9,500 properties globally, MARRIOTT MEDIA helps enable targeting by combining demographic information with guest behavior, travel intent, and traveler passions. […] The post Marriott International Introduces MARRIOTT MEDIA appeared first on LODGING Magazine.
Bethesda, MD—Marriott International announced the launch of MARRIOTT MEDIA, a media network shaped for the traveler. Different from traditional media networks, MARRIOTT MEDIA connects brands with customers across digital and physical touchpoints. By using first-party data and 200+ targetable attributes across the nearly 237-million-member Marriott Bonvoy program and from Marriott’s lodging portfolio, comprised of nearly 9,500 properties globally, MARRIOTT MEDIA helps enable targeting by combining demographic information with guest behavior, travel intent, and traveler passions. […]
The post Marriott International Introduces MARRIOTT MEDIA appeared first on LODGING Magazine.
