Retail inMotion extends onboard services contract with Ryanair for five years

The agreement strengthens a 15-year partnership to providing product, distribution and technology to the carrier.

Jun 11, 2025 - 20:50
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Retail inMotion extends onboard services contract with Ryanair for five years

IRELAND. Retail in Motion (RiM) has secured a new five-year contract with its longest-serving client, Ryanair, for onboard retail product, distribution and technology.

RiM, a leading provider of retail and technology solutions for the travel industry, has partnered with Ryanair for the past 15 years. Their collaboration that began with the supply of small foil wobags (‘baggies’) and sandwiches, gradually expanding to cover the full food & beverage distribution onboard. RiM said it has maintained a 99% delivery and product availability KPI over the duration of the contract, managing a complex supply chain, with over 90 bases providing product to over 618 aircraft.

Celebrating the agreement at the recent FTE event in Dublin are (from left) Ryanair Director of Ancillary Revenue Greg O’Gorman, Retail inMotion Retail Director for Ryanair Michelle Tully and Retail inMotion CEO John Moriarty {Image: Steven McKenna}

RiM’s onboard hospitality offering is supported by its Vector technology and hardware, providing end-to-end management from distribution and warehouse packing to inflight payment and post-flight reconciliation. Additional services include procurement, crew engagement, product packaging and design, last mile process management and menu card design.

Retail inMotion CEO John Moriarty said: “Retail inMotion is privileged to continue our long-standing partnership with Ryanair. Our businesses have evolved together over the last 15 years, and we look forward to the next chapter, as we continue to support Ryanair’s complex operations, explore sustainable packaging solutions aligned to its industry leading sustainability goals and actively expand its product portfolio to improve passenger experience.”

Ryanair Head of Retail Aoife Greene said: “We’re pleased to continue our longstanding partnership with Retail inMotion, whose tailored retail and technology solutions help ensure our aircraft are stocked full of delicious food & beverage options for our 200 million-plus passengers per annum.”