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Hilton Opens Garden Inn Gen A in China as Brand Bets on Young Travelers
By focusing on franchise and joint venture deals, Hilton’s found a way to grow quickly without spending a lot of its own money. It’s a smart, low-risk strategy and one that seems to be paying off.
Skift Take: By focusing on franchise and joint venture deals, Hilton’s found a way to grow quickly without spending a lot of its own money. It’s a smart, low-risk strategy and one that seems to be paying off.
