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Hilton Pushes Deeper Into Luxury Market in Loyalty Play
Hilton expects to open three luxury and lifestyle properties a week this year, on average. This puts it on track to have a substantially larger share of luxury and lifestyle rooms than its peers, partly to make its loyalty program more attractive to travelers.
Skift Take: Hilton expects to open three luxury and lifestyle properties a week this year, on average. This puts it on track to have a substantially larger share of luxury and lifestyle rooms than its peers, partly to make its loyalty program more attractive to travelers.
