The 2025 Core77 Design Awards Visual Communication Winners
The 2025 Professional winner in the Visual Communication is Wayfinding Way Better: Metro's Wayfinding Improvements by the WMATA Team and including Jacobs Engineering, Entro, Order NYC, Joseph Chan, Ray Yau, Daron Showalter, Tom Proctor, Nick Palastro, and Brian Anderson. Metro refreshed its wayfinding and digital information systems to unify and elevate the customer experience through thoughtful design, better data, and contextual awareness. It brought together data, design, software, and human insights to create a more seamless journey.The Student Visual Communication winner is Incomplete Encyclopedia of Memory by Kyoki Takahashi at ArtCenter College of Design. This book explores memory from two perspectives: one that thinks, and one that feels. Designed as an "Incomplete Encyclopedia of Memory, the book is divided into two parts: one side explores memory from a logical perspective, while the other delves into the sensory and emotional aspects. The jury team for the Visual Communication category was led by Jury Captain YanYan Zhang, an Associate Partner and Executive Creative Director at VSA Partners. Zhang put together a jury which includes Kelly Bjork, a Partner at IDEO, Michael Braley, the Creative Director at Braley Design, and Liz Oh, a Senior UX Design Manager at HubSpot.The 2025 Visual Communication category includes all visual and graphic design, branding and identity projects for print, digital or physical environments such as logos and identity systems, environmental graphics, signage, typefaces, infographics, motion graphics, print design, and advertising. Visual Communication Award HonoreesPro WinnerWayfinding Way Better: Metro's Wayfinding ImprovementsBy WMATAStudent WinnerIncomplete Encyclopedia of MemoryBy Kyoko TakahashiStudent Runner UpColor CatcherBy Mary KimStudent Runner UpThe Art of Reimagining Objects(When Color is Gone)By Mary KimStudent NotableDigital GardenBy Minji KimStudent NotableEternal 1By Shuwen DingStudent NotableFrom the Roadside to the FutureBy Poppy Shubing PuStudent NotableOsmosisBy Mary KimStudent NotableTOHOBy Kevin LeeSee All The Honorees of the 2025 Core77 Design Awards Here:Apps & Platforms | Built Environment | Branding | Commercial & Industrial Equipment | Consumer Technology | Design for Social Impact | Emerging Technologies | Furniture & Lighting | Home & Living | Interaction | Lifestyle Accessories | Medical & Healthcare | Packaging | Speculative Design | Sports & Outdoor | Sustainability | Tools | Toys & Play | Transportation | Visual Communication

The 2025 Professional winner in the Visual Communication is Wayfinding Way Better: Metro's Wayfinding Improvements by the WMATA Team and including Jacobs Engineering, Entro, Order NYC, Joseph Chan, Ray Yau, Daron Showalter, Tom Proctor, Nick Palastro, and Brian Anderson. Metro refreshed its wayfinding and digital information systems to unify and elevate the customer experience through thoughtful design, better data, and contextual awareness. It brought together data, design, software, and human insights to create a more seamless journey.
The Student Visual Communication winner is Incomplete Encyclopedia of Memory by Kyoki Takahashi at ArtCenter College of Design. This book explores memory from two perspectives: one that thinks, and one that feels. Designed as an "Incomplete Encyclopedia of Memory, the book is divided into two parts: one side explores memory from a logical perspective, while the other delves into the sensory and emotional aspects.
The jury team for the Visual Communication category was led by Jury Captain YanYan Zhang, an Associate Partner and Executive Creative Director at VSA Partners. Zhang put together a jury which includes Kelly Bjork, a Partner at IDEO, Michael Braley, the Creative Director at Braley Design, and Liz Oh, a Senior UX Design Manager at HubSpot.
The 2025 Visual Communication category includes all visual and graphic design, branding and identity projects for print, digital or physical environments such as logos and identity systems, environmental graphics, signage, typefaces, infographics, motion graphics, print design, and advertising.
Visual Communication Award Honorees
- Pro Winner
Wayfinding Way Better: Metro's Wayfinding Improvements
By WMATA
- Student Winner
Incomplete Encyclopedia of Memory
By Kyoko Takahashi
- Student Runner Up
Color Catcher
By Mary Kim
- Student Runner Up
The Art of Reimagining Objects(When Color is Gone)
By Mary Kim
- Student Notable
Digital Garden
By Minji Kim
- Student Notable
Eternal 1
By Shuwen Ding
- Student Notable
From the Roadside to the Future
By Poppy Shubing Pu
- Student Notable
Osmosis
By Mary Kim
- Student Notable
TOHO
By Kevin Lee
See All The Honorees of the 2025 Core77 Design Awards Here:
Apps & Platforms | Built Environment | Branding | Commercial & Industrial Equipment | Consumer Technology | Design for Social Impact | Emerging Technologies | Furniture & Lighting | Home & Living | Interaction | Lifestyle Accessories | Medical & Healthcare | Packaging | Speculative Design | Sports & Outdoor | Sustainability | Tools | Toys & Play | Transportation | Visual Communication