New Balance Bets Its Basketball Future on Cooper Flagg

The brand known for its running shoes is making its mark in the basketball business after signing 18-year-old NBA Draft top pick Cooper Flagg.

Jun 25, 2025 - 17:50
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New Balance Bets Its Basketball Future on Cooper Flagg
The brand known for its running shoes is making its mark in the basketball business after signing 18-year-old NBA Draft top pick Cooper Flagg.